We published the first brand safety report about the appearance of risk categories on Hungarian news sites nearly a month ago. (Learn more about the methodology and findings of the previous report here
.) By the time our research were in progress, the future of Index hadn’t been decided yet, since then the quitting ex-employers launched Telex, that has half million readers on particular days according to recent surveys
. It is truly a matter of time if Telex can reach the level of its “ancestor” in long term, but we did not want to leave out this new site because of the unlucky timing, so we have analysed the Telex’s first month from brand safety aspect.